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Vi’s ‘Be Someone’s We’ campaign creates Guinness World Record

Vi Be Someones We Campaign India 2023

Vi (Vodafone Idea) has achieved a Guinness World Record for creating the largest notebook sentence, “Be Someone’s We,” using 23,071 notebooks. This event, part of Vi’s ongoing campaign, took place at Janeshwar Mishra Park in Lucknow.

Be Someone’s We Campaign by Vi

Over 700 participants, including Vi employees, their families, and 500 underprivileged kids from Umeed Foundation, Care Education Trust, Aadijyoti Sewa Samiti, and Bal Shahswat Foundation collaborated to convey the message of inclusivity.

Vi Guinness World Record India 2023

Honorable Deputy Chief Minister of Uttar Pradesh, Shri Brijesh Pathak, supported the initiative and spent time with the children and Vi employees. The event was graced by dignitaries like Smt. Baby Rani Maurya and Smt. Sushma Kharkwal.

Vi plans to donate the notebooks to the Ministry of Education in Uttar Pradesh. The Guinness World Record attempt aimed to showcase how a network brings communities together, fostering human connections and promoting inclusivity.

Vi’s ‘Be Someone’s We’ campaign advocates for supporting each other in both good and challenging times, aiming to create a more inclusive and caring world.

Vi Vodafone Idea Be Someones We campaign

Commenting on the milestone achievement, Pravir Kumar, Operations Director at Vodafone Idea, said,

We are elated to secure the GUINNESS WORLD RECORDS title for the Largest notebook sentence. Loneliness is a growing concern in India, and with this world record, our aim is to convey a message to the nation that a small gesture can alleviate feelings of isolation, fostering a sense of being loved and cared for.

This accomplishment signifies another step in promoting togetherness and inclusivity by uniting people. I express heartfelt gratitude to the children and the people of Lucknow who played a pivotal role in making this achievement possible. Today, we have become ‘We’ for the children, and we aspire to continue this journey of togetherness for others as well.